I decided for this one I would look at a page where the type is predominately body copy.
The first thing to go was the title, however I found this unusual as it was still really small.
The blurb went next.
The red background attracted the eye and the first paragraph went first.
After that each one went down chronologically.
THe next thing was the subheadings of each section.
The red text underneath linked to the block which the type was on.
Your eye automatically scans back up to the first paragraph.
and goes down to all of them.
Ive noticed that apart from paragraphs in colour they tend to be read in the correct order unless large words or quotes stick out which then pulls you into that section.
No comments:
Post a Comment