The use of a serifed black font with the
gold shadowing reminded me of old fashioned hand painted shop signs. It is
nostalgic and paired with the slab serif font above and the colours, it does
feel like the packaging has come out of the 50’s. On the inside of the packet the paper holding
the mints used a modern san serif. It kept with the idea of outlining the edge
but this time with a simple need line in the same colour. The two different
fonts manage to work together and create a great mix of old and new.
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