Monday 4 May 2015

Product, Range and Distribution - Part 2: Badges

Badges are a cheap and easy way to get people to show their support to your campaign. A range of badges can be produced to show the different aspects of the campaign as well creating more of a range for the supporter to choose from. 


These are the first badges created. I am not happy with the outcome at all, the designs have printed off centre which is a problem which has become apparent. It is extremely hard to get the circular design to fit perfectly in the centre. To combat this I will print a black bleed around the edge. This won't look as obvious as the white in comparison. Other designs will be created that tie in better with the campaign, these designs will be focused more in the middle rather than having to perfectly fit on the badge as this will leave more room for error.

I will order some badge refills and then recreate these designs. Not being completely central makes them look rushed and badly made. This doesn't fit in with the rest of the campaign where the designs are accurate and neater. It doesn't look professional and people wouldn't want to wear a badge that doesn't look well made.

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