Tuesday 29 October 2013

Design Practice: Type Journal 2 - Type on Walls


 I absolutely love this piece of typography as a very simple and sophisticated restaurant sign. The simple san serif font looks great with the kerning adjusted so that the letters are further apart. This makes it easier to read and it also stands out from a distance.

It makes a change from all the signs printed and stuck. The direct paint to the wall not only adds character from where the bricks show through but also catch your eye as it is a different but not overpowering way of presenting type. The slightly darker complimentary colour around the right and bottom of the piece makes the letters stand
out from the background. The white lining around the blue matches the lettering and gives a sense of unity.

This typeface would be great for minimal pieces of work where the facts and maybe a simple illustration are laid out. Nothing to  fancy but at the same time very elegant, the simplicity makes it neat and feel almost like a treat.


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